When I go in for a cleaning I receive first class treatment without being sold on a bunch of stuff I do not need. In fact, Dr. Pham's office has saved me hundreds of dollars on 6+ years ago when I came in for a second opinion on work recommended by another dentist.
He is up to date on the latest procedures, but not pushing them on people that don't benefit from them. I feel he cares more about the patient and that relationship than his bottom line this month.