Dr. Jeffrey Genecov and his staff are extremely professional, friendly and informative. Our son's orthodontic treatment has been a very pleasant and successful experience. Dr. G has always taken the time to explain his rationale for treatment and any necessary adjustments. We have especially appreciated his conservative approach to our son's orthodontic needs. Before visiting with Dr. G, we spoke with another area orthodontist. She wanted to pull teeth in conjunction with braces and send our son to a periodontist to surgically pull down a tooth that had not yet come in. Dr G's recommendation was to move the teeth with braces and wait for the tooth to come in on it's own. He was right. Our son now has a beautiful smile.